Tuesday, January 22, 2013

1906 Google Ad On

A couple of interesting factoids about American cultural trends in 2012.
One is the continuing decline in newspaper ad revenue. Folks bemoan the lack of good news reportage and the prolific glut of opinionated blogs, but the fair-and-balanced truth is, good reportage takes revenue, and if the newspapers can't sell ads, the news suffers. Last year Google, which produces no news, other than of them suing folks or folks suing them, made over $20 billion in ad revenue, more than all U.S. print media combined.
By comparison, in 2006, newspapers and magazines made more than $60 billion than Google did. Notice the interesting thing. Google's $20 billion was its total, which was more than the total print media. That means print media's total was less than $20 billion for a grand total of $40 billion max. So ad revenue for both online and print together is down at least $20 billion since 2006.
Thank goodness for radio. Where would people learn about the next big thing?
Cultural factoid two: This holiday season one third of Christmas shoppers say they engaged in "self-gifting." Self-gifting, as we know, is the best way to avoid re-gifting. Who better to know what you want for a gift than you?
And with the liberalization of moral standards generally, self-gifting is no longer frowned upon, or illegal in places like Kentucky.
One can self-gift to one's heart's content, without fear of condemnation or health issues. If you need to, you can even self-gift yourself some glasses for your failing eyesight. It's a tolerant time. If a United States Senator can filibuster himself in front of everyone on the senate floor, you can certainly self-gift.
Naturally, if you're careful of ads, viruses, and pop-ups, you are fully free to Google yourself too.
America, ya gotta love it.

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