Tuesday, January 20, 2015

2385 Flowzen

I've always been attracted to advertisements. I guess that's the point. But I mean in a different way. I've been drawn to them as keys to unlock the mysteries of our culture. Harbingers of our doom if you will, or perhaps the outflowing of our hope.

So not long ago I was perusing a Costco mailer and in it was an advertisement for Huggies Natural Care Plus Baby Wipes. Because, you know, if you have natural care it can be so much more natural if it's natural care plus. What does that mean exactly? If it was organic it's even more organic? "That stuff, man. It's even more natural than nature itself."

But that's not what attracted me. It was the Disney figures depicted on the Huggies box. One of those movie tie-in promotional covers. Which makes sense if it's on a Burger King box or something, you can envision Woody from Toy Story actually wanting to grab a Whopper. But having the two main characters from the movie Frozen on a baby wipe box?

What's the tie-in there? Is it because that one character in the Frozen movie, Elsa, could freeze everything around her like the unholy spawn of Frosty the Snowman and King Midas, and she actually had the power to wipe out the world? 

Or is it because cleaning a baby with an alcohol wipe is really cold? Or possibly that the Frozen person was banished to the nether regions? 

You gotta wonder. The baby certainly doesn't care if its waste disposal needs are Disney-enhanced. Perhaps it's to encourage the older sister to change the baby more. 

I hope it has nothing to do with the famous song that came out of the movie. "Let it go." 

America, ya gotta love it. 

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