1996 Ad-ed Value

It's pretty amazing how we find ways to advertise. I certainly understand the dilemma of a business, needing to get the word out about its service or product. There are a lot of services and products out there, and a lot of things competing for your potential customer's attention.
So it's funny when a company like Audi puts out a cool long form commercial on YouTube featuring the old and new Spocks. And even funnier that in order to see the commercial you have to watch a random YouTube commercial from someone else first.
One of the commercials I saw in order to see the commercial from Audi was about a product called Enbrel. Enbrel is a drug that treats psoriatic arthritis. It has the usual list of side effects, and also includes the possibility of reactivation of latent tuberculosis and the initiation of invasive fungal infections.
Serious stuff, so they got a serious spokesperson; Phil Mickelson, pro golfer. And here's the really, really, funny commercial thing. Phil, even when he's appearing in a commercial for arthritis medication, has to wear the logos of the companies he's contracted to wear in all golf-related things.
So while he's pitching Enbrel, he has on a KPMG hat. Which, interestingly, has been negatively implicated in some financial hanky-panky with another sponsor and sort of financial competitor Barclays, whose emblem is on the breast of Phil's golf shirt. On the sleeve of that same shirt is the logo of Callaway. Which at least is a golf product maker.
Three commercials on one body doing a commercial for another company. Talk about invasive fungal infection. Trademark my words, pretty soon pro golfers will look like NASCAR drivers.
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