Recently the amazing Susan Boyle released an album that immediately went to the top of the charts. Seems the “Britain’s Got Talent” phenom still has a devoted following worldwide. One of the few truly ordinary people with extraordinary talent that made it to the top. More power to her.
But I’m afraid she won’t fully escape the hands of marketers as she moves through here surprising career. Her name’s just too big a temptation.
Her first album “I dreamed a dream” was a success too. Her current album, known simply as “The Gift” is loaded with Christmas songs. So far, Susan seems to have taken the road of singing standards and favorites. Kind of like the schmaltzy crooners and folk singers from the late fifties and early sixties. You remember the ones. Where their album titles traded on their names. The Kingsman had “Kingsize Hits” and the Monkeys were “just monkeying around.”
I fear that will be the fate of Susan Boyle unless she starts to define herself more with her own materiel. So we can expect album titles like “Susan Boyle—Boyled Hits.” Or maybe she’ll do a soft version of hard rock hits like Pat Boone once did. She can call it Hard-Boyled Susan.
When she stirs it up for her third album, she can call it “Just Boylin.” Or how about, “Boylin Hot.” Better yet, a moody album filled with more tender songs, “Soft Boylin. 3-minute songs to cook your eggs by.” Or a seasonal theme of beach and tropical tunes. “Simmerin’ Summer with Susan Boyle.”
Or an album full of Yiddish standards. “Goy and Boyle.”
All I can hope is the tabloids don’t find she has an illegitimate son lurking around. Especially if his name is Lance.
America, ya gotta love it.
Friday, December 17, 2010
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